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Iceland introduces NHS shopping hour at all its stores

Iceland has introduced an NHS shopping hour, to help staff to buy their supplies during the coronavirus pandemic.

Starting today, the last hour of trading at every Iceland will be dedicated to NHS workers, to allow them to more easily access food and groceries.

The shop will be asking for NHS photo ID at the store entrance and those who do not have it will be unable to shop during NHS hour.

Iceland in Bury St Edmunds. (32251297)
Iceland in Bury St Edmunds. (32251297)

It is also asking customers to pay by card – ideally contactless – and will not be accepting cash.

Iceland adds: "Please only pick up products you are going to buy. If you do touch a product we’d ask that you please purchase it.

"We will be working diligently to keep surfaces clean, that means we will be cleaning while customers are shopping in store.

"We’re in this together and we want to do what we can to help. We ask all of our customers to support us in making this possible, and thank our colleagues for their continued commitment during this challenging time."

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