The attractions of Bury St Edmunds are a magnet for tourists but the town is struggling to keep up with the demand for holiday lettings.
The warning has been sounded by the boss of leading holiday lettings agency, Suffolk Secrets.
Investing in the holiday lettings market could prove a winning formula for savvy Bury St Edmunds investors.George Bradley, general manager
George Bradley, general manager, said: “The demand for holiday properties in and around Bury St Edmunds is currently far outstripping supply.
“Unlike much of the rest of the county, there’s simply not enough properties currently available on the holiday lettings market to keep up with demand and investors wanting solid returns could do far worse than cash in on this shortfall.
“Investing in the holiday lettings market could prove a winning formula for savvy Bury St Edmunds investors.”
He said that Suffolk Secrets had enjoyed phenomenal growth during 2015, with 50 new properties added since the start of the year, the fastest growth rate in the company’s 16 year history.
The brand now has over 450 properties on its portfolio.
Mr Bradley said of the 40,000 guests who stayed with Suffolk Secrets over the year, 40 per cent took their holidays from June to September.
He said: “This not only proves how important the county is as a summer destinations, but also a year-round destination.”
Mr Bradley added: “Bury St Edmunds ticks all the boxes for what year-round holiday makers with its historic cathedral, Magna Carta connections, thriving shopping area, Ickworth House, award-winning restaurants and cycling and walking trails in the surrounding countryside.”