Toyota reveals AI cars at CES

Toyota reveals AI cars at CES
Toyota reveals AI cars at CES

Concept-i learns and adapts to driver preferences

Toyota has demonstrated the potential of artificial intelligence in cars by showing its Concept-i at the Consumer Electronics Show in Las Vegas.

Taking a lead from Toyota’s ‘kinetic warmth’ design philosophy, Concept-i’s AI system (named Yui to give it a personality) modifies its services as it grows accustomed to its user’s preferences.

Communicating with users via speech, lighting or touch-sensitivity, Yui has connectivity features that allow it to offer area-specific facilities as the car changes its location.


The cabin uses projectors to display illuminated messages in relevant areas, so blind spot alerts (for example) will show up in the car’s pillars rather than through a central display.

The car – which was created by Toyota’s California design centre CALTY – makes extensive use of glass for a more airy feel. Concept-I’s default mode is autonomous electric, but it is possible to run it in ‘manual’ mode during which driver attention and road conditions will continue to be monitored, with automated assistance on hand should conditions suggest it.

“At Toyota we recognise that the important question isn’t whether future vehicles will be equipped with automated or connected technologies, it is the experience of the people who engage with those vehicles,” said Toyota’s senior vice president of automotive operations in the US Bob Carter.

“Thanks to Concept-i and the power of artificial intelligence, we think the future is a vehicle that can engage with people in return.”


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