More than 500 people are scrambling for tickets to a charity ball in Bury St Edmunds next month.
But with a capacity for just 300 guests, tickets to the lavish fund-raiser - being held in memory of football legend Sir Bobby Robson - are being sold on a first come, first serve basis.
Adam Clark, project director, said: “It’s been fantastic hearing from people all around the country who have expressed interest in attending. We’re releasing a few more tables at the moment so people who want to attend should get in touch.”
The event at The Apex on October 24 will be hosted by former BBC sports presenter Chris Hollins.
It will feature entertainment by singer and musician Anna Straker and The Rat Pack of Opera, Tenors Un Limited.
Guests will be greeted by a champagne reception with canapés, supplied by Adnams, and will be served a four course dinner, each course with accompanying wines provided by Greene King.
Mr Clark said the ball was ‘the event of the year,’ promising ‘fabulous food, fabulous entertainment’ and ‘amazing things’ in the night’s live auction and raffle, to be conducted by Lacy Scott & Knight’s auctioneer Edward Crichton.
When Sir Bobby’s Breakthrough Ball launched in 2011, it raised £55,000 towards an impressive £248,000 charity total, bringing on-pitch football rivals together in support of the campaign.
“Cancer knows no boundaries, therefore, it’s something people are happy to work together on,” said Mr Clark, adding that the first ball was so successful that it was ‘difficult to know how to top it’ this time round.
He said: “It will be a celebration of the campaign and of affections for Sir Bobby.”
To purchase tickets, priced at £150 each, or to donate raffle or auction prizes, call 01473 705202 or email email@example.com
Meanwhile, a growing list of sporting stars and supporters are backing the Sir Bobby’s Breakthrough online auction in an effort to help raise an ambitious £1 million.
This year, money raised from the ball and the auction will go towards supporting clinical trials for new cancer treatments, ongoing support of the Sir Bobby Robson Foundation and Breakthrough Breast Cancer and two hospitals close to the hearts of the Robson family, West Suffolk and Ipswich.
To register for the online auction, which will be open for bids from October 10-27, visit www.sirbobbysbreakthrough.com
Auction lots up for grabs include flying to next year’s Monaco Grand Prix on a private ‘Eclipse’ jet, attending an England training session to be presented with a signed shirt and VIP tickets to the 2014 Champions League Final in Portugal.