A light-hearted advertising campaign encouraging people to leave a gift in their will to St Nicholas Hospice Care has been launched on buses across West Suffolk.
The ‘size doesn’t matter’ campaign, featuring hospice chief executive Barbara Gale and facilities manager Ray Mott, is being displayed on the back of two Stephensons buses.
They will be driving along routes in Bury St Edmunds town centre, Haverhill, Newmarket, Mildenhall and the surrounding villages for the next year.
Nick Duncan, hospice legacy officer, said the campaign was launched to promote the idea of leaving a gift to the hospice – however small – in a will.
“It might be a fun image and light-hearted promotion, but the message underneath is very serious: if the hospice does not receive gifts in wills then the one in five hospice patients that gifts in wills currently support might not be cared for in the future,” said Nick.
“Leaving a gift to the hospice is leaving a gift to your family.
“It is for them, your family, your neighbours and the whole community – anyone who might need to be supported by the hospice in the future. St Nicholas Hospice has been here for a generation, so let’s help the next generation.”
For more information, contact Mr Duncan on 01284 715559 or email firstname.lastname@example.org
Meanwhile, the hospice is opening its Donation Centre, on Chapel Pond Hill, Bury for a fund-raising warehouse sale weekend today (April 8) and tomorrow (April 9) from 9am to 5pm and on Sunday, April 10 from 10am to 3pm.
Items on sale include donated furniture, bric a brac, electrical items, gardening tools, books, clothes and more.