Kevin Harris and Steven Bennett-Day hope their new business Velopro will become more than just a cycle shop.
Steven said: “We are also a social venue for cyclists.
“We have a sofa, tea and coffee so you’re welcome to drop by and just soak up the cycling atmosphere.”
The new shop on Hillside Business Park, off Kempson Way, Moreton Hall, has its opening weekend on Saturday and Sunday, with free mince pies and mulled wine.
But on the serious side Velopro also has a full service workshop with a Cytech-trained mechanic and a specialist in servicing and setting up mountain bike suspension.
They are a performance cycle shop, stocking a wide range of road, mountain and cross bikes from Lapierre, Genesis, Argon 18, Lynskey and Kinesis, plus accessories, clothing and components.
“We’re doing mid to high end bikes,” said Steven. “Bikes from £400 to whatever you want to spend.
“We do custom builds so whatever anyone’s dream bike is, we can build it.”
They are keen to support the local bike scene so are sponsoring the Bury Rugby Club’s Memorial Charity Ride next year and backing Newmarket mountain bike and time trial rider Jason Bouttell for 2014.
Steven and Kevin are both keen cyclists.
Steven spent years in advertising but has been a cyclists since he was seven.
That took him through the 1980s BMX scene, then mountain biking with some 4X racing. Now he says he will ride ‘anything that will go fast or long over tarmac or singletrack’.
Kevin comes from the world of performance motorcycling, having spent years riding and tuning road and motocross bikes at the track side for professionals.
He followed that by running a motorcycle tuning business in Bury.
n Velopro is offering Bury Free Press readers 10 per cent discount on parts, accessories and clothing on production of this story from the newspaper.